Shanghai World Expo countdown: anti-corrosion coating and energy-saving coating popular

The comprehensive economy is estimated to produce a renovation market demand of up to 7,000 trillion yuan. Even if it is a few tens of percent, this is a very attractive market for the paint industry. The Olympic project stimulated the development of architectural coatings in the direction of high-performance, environmentally-friendly and anti-bacterial functionalities. Water-based coatings that are suitable for high-rise building exterior coatings and are resistant to fouling, high color retention and low toxicity have become hot spots.

Shanghai World Expo countdown: anti-corrosion coating and energy-saving coating popular

The concept of development of the paint industry also needs to be consistent with the humanistic and green concepts of the Olympic Games. In addition, functional coatings such as fire protection, anti-corrosion, and thermal insulation have considerable market potential in the future.

In the construction of many venues, some of our well-known domestic companies' paint products have appeared in the construction of Olympic venues, such as China Resources, Mei Tushi, Chinese lacquer, Fu Ya lacquer and so on. The new, environmentally friendly and highly functional high-tech products have also attracted the attention of many paint companies.

The municipal department of Shanghai has fully launched the “Expo World Expo, Overhead Painting and Renovation Action”, and plans to fully paint the main elevated road sections of the downtown area except the Zhonghuan Road with a total coating area of ​​approximately 3.12 million square meters. At the same time, in the 600-day operation of the World Expo, the cleanliness of the building's facades is of utmost importance. The facades of 100 million square meters of buildings are clean and the costs involved in cleaning are mainly based on the whitewash paint.

Faced with the huge business opportunities contained in the Shanghai World Expo, the focus of the paint brand should be the Expo as a driving force, stimulating the research and development of paint product technology. According to a reporter’s reporter’s interview, many paint companies have begun to control the content of harmful substances such as VOCs and heavy metals in the coatings through technological innovation and process transformation; and focused on the climate and building characteristics, focusing on the development of anti-corrosion, rust-proof, and energy-saving. coating.

Of course, in the Shanghai World Expo project, many opportunities will be created for Chinese paint companies, and the number of excellent foreign paint companies and product quality will be even more dominant. It is expected that domestic companies will receive international recognition because they have adopted high standards for the Olympic Games project. Therefore, a large number of new technology models created by China are likely to appear in the Shanghai World Expo project.

Beixin Building Materials clearly puts forward the slogan of “Building Shanghai World Expo with Olympic Quality”. The delegation of the Shanghai World Expo 600-day command also inspected Aston Paint.

According to reports, before the World Expo, Shanghai introduced six measures for the safety of chemical products. It will strengthen safety production and ensure the safety of the people's lives and property. It includes 18 systems including the establishment of a “black list” of production safety accidents, including 6 The project involves the storage of chemical products and the transportation of chemical dangerous goods. One of the measures is to promote the adjustment of the layout of hazardous chemicals production and storage enterprises, and to plan and adjust the layout of 364 hazardous chemicals production and storage companies in Shanghai.

In the future, the competition in the paint industry is no longer simply bigger, it is no longer a comparison of the amount of production. Instead, we must be stronger. We must do our best in product technology and marketing.

Leading technology to win the market, rely on high-performance, high-quality concepts to become stronger and bigger.

We will open up to the future of China's coatings in the product, channel, brand marketing, after the Beijing Olympic Games another major breakthrough.