FAW-GM's alliance will have a good time


The red ledger is high and the candlestick is on the side. Whether it is General Motors or FAW Group, they all place high expectations on their partners. However, whether or not dreams come true depends on the future.

Statistics for 2008 show that China's light commercial vehicle sales have reached 52% of global sales. It is undoubtedly the best time to invest in new plants and introduce commercial vehicle products.

FAW's internal products need to be upgraded - the FAW Harbin Light Vehicle Co., Ltd. and the FAW Red Tower Yunnan Auto Manufacturing Co., Ltd. were released. From the CA5040 series with a load of 800kg to the CA1080 series with a load capacity of 4650kg, no FAW-liberation series was released, and there was an urgent need for new ones. Product support.

The domestic market needs to be subdivided—the needs of market segments such as police, customs, banks, hospitals, and short-haul logistics are increasing, but Mitsubishi, Renault, and Ford have always been in possession. Without "revolution," there would be no world.

The foreign market needs network support - Russia, Ukraine and other Eastern European countries have already made breakthroughs for FAW, but the annual export of medium and heavy trucks is only 8,500, and the export of light trucks is only 2,000. Markets such as North America and South America that are still blank for FAW are dominated by GM. Gan Wenwei has promised to help with sales network and brand influence.

FAW Group, the Republic's "born son" - built in 1953, Mao Zedong inscribed the name of the factory; the founder of the automotive industry more from here. However, FAW Group also suffers from the drawbacks of state-owned enterprises - several generations of people work in the factory, the relationship is intricate, and it affects the whole body; it is complicated and complicated to make decisions, and friction is inevitable. Although there are also the names of U.S. state-owned companies, although they have been developing in China for 20 years, the cooperation between GM China and FAW Group still needs patience and cooperation.

In 2008, FAW Group’s sales of passenger cars and commercial vehicles grew by 7.75% compared to 2007. In 2008, FAW Group sold 1,236,700 cars, an increase of 12.46% over 2007. Lightweight passenger vehicles have experienced negative growth - sales of 64,610 vehicles were completed in 2008, a decrease of 11.85% compared with 2007. The FAW-GM Commercial Vehicle Co., Ltd., which was established this time, took on the high hopes of the FAW Group - to open up new markets and offer high sales.

After implementing the brand shrinkage strategy, GM’s ready-to-use brands for light commercial vehicle products remain GMC, Daewoo Commercial Vehicle and Isuzu. Although GMC Yukon, Acadia, Sierra, but in high fuel consumption torture, in the short term there is no hope of "immigration"; Shanghai General Motors, SAIC Group has formed in 2004 in Shandong Daewoo Automobile Engine Co., Ltd., Daewoo car body can successfully northward, also It depends on the future direction of the company. Only Isuzu, micro-cards, light trucks, and heavy trucks have a complete product line; in the past, they had a history of cooperation with GM and were the most likely product exporters.

There are many people who are old enough to have children, and many friends and relatives are congratulated. The children are adults who can do high officials, make big money, and have a vision. "This child is dying" is not listening but it is true.

I just want to say that this child is going to experience wind and rain.


View related topics: Joint venture hot car


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