Change the tide with the fire used car market

The rapid growth of car ownership has also driven the development of the used car market. As the blowout period of the new car market gradually becomes silent, the peak of the car shift in Zhengzhou will soon come. The used car market is facing unprecedented business opportunities. Although restricted by restrictions on purchases, restrictions on relocation, and other policies, the volume of domestic second-hand vehicles still reached 5.2033 million in 2013, an increase of 8.60% over the same period of last year. The Zhengzhou market, many 4S shops began to pay attention or move to the used car market.
According to the general manager of Henan Hengshi Automobile Service Co., Ltd., the company took into account the consumer demand for used car replacement at the beginning of the store. “People are now living better and better, cars are no longer luxury goods, and they really become consumer goods. He said that because the purpose of consumers' demand for cars is different from before, changing vehicles in the next three or five years is not new, and the company is also optimistic about the used car market before it decides to open up the used car replacement or trading business in 4S stores.
Nowadays, the operating management of the used car market becomes more and more standardized, and owners are more and more rational when buying cars. Luo Cailai, general manager of the "car king certified used car supermarket" of the national chain of used car companies, said that the car is a durable consumer goods, and owners who want to change cars will generally sell used cars first. The continuous increase in the volume of used car market is certain.
He introduced that in countries with developed automobile consumption in Europe and America, the volume of used cars is several times that of new cars, but in the Chinese car market, the used car market is less than one-third of the new car transactions, and the proportion of used car market in the Mainland cities accounts for Smaller, with the maturity of the automotive consumer market, the used car market will be greatly developed.
At present, the integrity of the used car market, the unmatched problems of taxation policies, and the evaluation and appraisal of vehicles, etc., these "old folks" questions still remain. The second-hand automobile market, which has not been standardized for a long time, is facing rectification and regulation. The arrival of car king-certified used-car supermarkets may bring a fresh wind to the used car market in Zhengzhou. This national chain of used car dealers will be in the industry. A number of “firsts” pioneered by the company have been brought to Zhengzhou. It is believed that as it arrives, the used car market in Zhengzhou will become more orderly and standardized.
China's first used car evaluation standard " Second-hand car appraisal and evaluation technical specification " will be implemented on June 1 this year. The China Automobile Dealers Association will designate qualified third-party agencies or used car dealership companies to conduct second-hand car appraisal and assessment. The “Used Cars Technical Status Form” is issued. For small-scale used car dealers, the introduction of specifications will prompt them to embark on the norm, which is also the inevitable trend of the development of health norms for the entire industry.
The local second-hand car company Qiqiu car Plaza first policy step, as early as the opening of the business has been in the use of professional equipment for inspection, the vehicle 365 testing qualified before entering the market.
   [faster and faster changeover frequency]
The survey shows that the younger the user, the faster the frequency of changeover. The use of free funds in the hands to constantly change various models and brands is something they are more enthusiastic about. Liu Zhizhong, the director of the second-hand car square of the second-hand car benchmarking company in Australia, introduced that among the young people that he touched quickly, experiencing the driving fun of different models is the most important reason for them to change cars. In order to reduce the cost of changing cars, they generally choose used cars, because the current limited use of second-hand cars, the price and the new car market is a big gap, choose to buy such models, driving a period of time after the transaction does not There will be a lot of losses.
Lu Fang, who works in the media industry, is 30 years old. The Suzuki Fengzhuang who had just recently changed is the fourth car he purchased. In recent years, Lu Fang's transfer cycle has become shorter and shorter. The third car has just been bought for less than a year. He changed the new car. He introduced that the cars he purchased from Lotus to smart have different models, and "they are getting tired and changing" is also the main reason why most young people change cars.
There are such a group of people who are not able to afford a new car, but are afraid that the new car will feel painful after being scraped. Therefore, the used car becomes the first choice. After scraping, the heart will always feel sorry for the new products and the old one. Xia Ling is one of them. member. "I'm going to buy a used car to buy a new car first," she said. She just got a driver's license this year. In the face of complex road conditions, she considers buying a used car to familiarize herself with the road conditions and improve driving skills. "The new car is distressed." She said that she does not have to buy a new car when she buys a car like her parents do. In her view, as long as the car that drives out the 4S shop is a used car, buy a used car for a trained hand. It was not so difficult for her to decide.
In response, the reporter randomly interviewed some owners, in the face of new car prices, new models continue to emerge, have the opportunity to buy a new generation of higher cost of the new generation of car, the car's taste is not very high loyalty, car is also a preference starting point . Once a young car owner was dissatisfied with his wife's car, there was a two-day three-car experience when buying a car.
Buying a new car will also require purchase tax and full insurance. If you buy a car that has been open for 2 years, you can save the purchase tax and a part of the insurance in addition to the low price, and the total cost will be 45,000 yuan less than the new car.
Another group buying second-hand cars is the SME owner. The second-hand cars they purchase are also concentrated in high-end used cars. "Buying big-ticket used cars has both face and money." Many such consumers have such feelings. In the used car market, many consumers are rushing for new cars. Because the year of the cars is very close, and models need to be said, plus they are still in the warranty period of the manufacturers, so these second-hand new vehicles are very popular.
   [More and more young used car age]
"Preferential new cars" offer a large number of consumer demand for price concessions. "Incremental vehicles" flooded into the old car trading market in addition to new car prices, new models continue to emerge in addition to the purchase of high-end new car consumers, in the actual use of the car will find high-end car maintenance and spare parts prices are High-end consumers, some of whom feel pressured, will sell their cars to sell; and market demand urges second-hand car dealers to seek a large number of "advanced vehicles" with a short service life.
Turning around in any second-hand car trading market, the old “antique cars” are hard to find.
In a random interview, it was discovered that behind these quasi-new cars rushed shots, there were many owners who had been forced to sell cars or change cars because of poor consideration in buying a car. Luo Cai, general manager of the "car king certification used car supermarket," introduced, not long ago, he passed a brand new used car. At that time, the customer bought a new car because of the incentive to face the auto show. But after a night, he regretted it.
He told reporters that the pre-owned vehicles in the used-car market are mainly bought within three years, and the conditions are generally good, with more and more mid- to high-end models. In addition to private car owners, there are also business units that sell cars to the used car market.
For the approval of the used car price, the industry naturally has its own standards. “Now people have a misunderstanding about the valuation of used car prices, and think that the mileage is the most important, but it is not.” Zhang Hua introduced that in the “Tongyuan”, the new car transaction price, car driving years, car status and brand popularity are four major Elements are the basis for judgment.
"In addition to impulsive or cash flow, there are also some "Hao car players" who specialize in buying second-hand high-end new cars. The newly-listed models have bought a few months of test drive addiction and are familiar with their vehicles before selling them." Liu Zhizhong, director of the second-hand luxury car square office at Kangda, told reporters that since these “old car passengers” have all chosen the same dealer when buying and selling, the difference between buying and selling is far more cost-effective than buying a new car and selling it. In essence, it’s more like disguised “car rental. ".

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