China's high-end heavy truck assembly in Mongolia dominates the Chinese brand


Recently, British media reported that in the 10 countries and regions with the fastest world GDP growth in 2013, China’s growth rate ranks fourth in the world, while Mongolia, a neighboring country, will accelerate Mongolia due to China’s huge demand for Mongolia’s mineral resources. Economic growth. The Mongolian Ministry of Finance stated that Mongolia’s economic growth this year is set at 15.2% and will maintain rapid growth.

Adjacent to China's Mongolia, it is the "wasteland" of high-end heavy trucks. In this market, European and American imported trucks have sold less than 20 vehicles a year, and economical Chinese trucks and even used cars have dominated the country’s truck market. However, with the rapid development of the Mongolian economy, more and more European heavy truck companies have begun to pick up this economic growth treasure, have chosen to camp here.

With the participation of these European heavy truck companies, how will the heavy truck market in Mongolia develop in the future?

Chinese brand leading

Located in Mongolia in Northeast Asia, the country covers an area of ​​1,656.5 thousand square kilometers. It is one of the largest landlocked countries in the world and has rich mineral resources. It borders Russia on the north and China, East, South and West. Due to this special geographical relationship, in recent years, with the development of Mongolia's economy, a large number of Chinese brand trucks have flooded into the country, becoming a common exotic landscape on the country’s roads.

“Compared to China, the cost of infrastructure used by the country is very low every year, and the truck market is also very small.” Gao Shifang, director of sales department of Commercial Vehicle Trading (China) Co., Ltd., told reporters that the Mongolia heavy truck market sells cars for one year. About 5,000 cars. At present, there are about 90,000 heavy trucks in the entire Mongolian market. Chinese brands dominate the market. Nearly 90% of China's vehicles are used in the mining industry.

However, although Chinese trucks are inexpensive, they cannot meet the needs of all users in Mongolia. In particular, with the rapid growth of the Mongolian economy for seven consecutive years, the demand for high-end trucks is increasing.

"Four or five years ago, people mostly bought trucks of Chinese brands such as Jiefang, Zhongqi, and Beiben. In the past two or three years, Daewoo, Hyundai, and other heavy truck brands have entered this market, but they are more often imported in the form of used cars. Go to Mongolia and sell it,” said the person in the industry.

Strong GDP Backing

The economic development goal set by the Mongolian government in 2013 is to reduce the inflation rate from 12% to 8%. Some analysts said that due to the gradual increase in fiscal revenue, the government has begun to “make up” the lagging investment in infrastructure construction. More infrastructure projects and engineering projects have been launched and will provide opportunities for construction machinery vehicles and logistics and transportation vehicles.

As China has huge demand for Mongolian minerals, mining is a huge engine for Mongolia’s economic growth. Mongolia will become the country with the fastest economic growth in 2013, and its GDP is expected to increase by 18.1%. Ulan, Minister of Finance of Mongolia said: "It was observed that by the end of last year, the economic recovery of the United States and some other developing countries had occurred. The crises in Europe and other countries also eased, and the economic decline in our two neighboring countries fell. It has also become slower and basically stable at the end of the year. I hope to become more active."

The Mongolian government expects that the country's economic growth in 2013 will be 15.2%, and will continue to maintain high growth. This is mainly due to the strong development momentum of the mining industry, as well as other industries, increased jobs, and the attraction of foreign investment.

Mineral resources in Mongolia are abundant, which has led to the development of resource transportation. The logistics market is also growing faster. In addition, most of Mongolia's municipal vehicles and fire fighting vehicles are used vehicles of the former Soviet Union. The Mongolian government is making greater efforts to improve this situation. The future demand in this area will be relatively large.

According to official data, although Mongolia’s neighboring China, its domestic heavy truck market, declined sharply, sales of imported trucks in Europe have been increasing. Some people think that in the imported heavy truck market, Mongolia will be the next China. In response, Man said that he is considering transplanting the operational model of China's fire trucks to Mongolia and taking a place. Industry sources said: "As more high-value commodity shipments increase, users' demand for high-quality, high-reliability trucks is an inevitable increase."



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